Rock Art Immersive - CAMUNNI
AN IMMERSIVE JOURNEY INTO THE HEART OF THE ROCK ART OF THE VAL CAMONICA
ITALY'S FIRST UNESCO SITE
Step into history carved in stone
An immersive narrative that combines memory, place, and technological innovation to rediscover the origins of human expression. The rock carvings come to life through 3D photogrammetry, advanced animations, and spatial audio. Join us in bringing to life a project that preserves the past and inspires the future.
The future of culture stems from the most ancient traces
THE PROJECT
An immersive digital exhibition designed to highlight and promote Italy’s oldest UNESCO site. An interpretation of rock art through a multimedia narrative that combines augmented reality, 3D environments, and interaction design. A model for a sustainable experience that is accessible to everyone and easily replicable.
Italy & Germany Together
The project brings together creatives, technologists, and cultural heritage scholars from both countries, combining immersive innovation with the promotion of prehistoric art.
CREATIVE DIRECTION AND PRODUCTION
Kunstkraftwerk Leipzig, which opened in 2016 in a former power plant, is Germany’s first museum entirely dedicated to digital and multimedia art. An international landmark that combines 360° projections, interactive installations, and immersive environments. Its productions explore scientific and artistic themes using innovative techniques, offering a unique sensory experience that blends art, technology, and storytelling. Today, the Kunstkraftwerk is considered a leading center for digital and immersive art, attracting visitors and artists from around the world.
Role in the project: Overall project coordination, development of the audiovisual concept, production of the immersive show, planning of international exhibitions, and communications.
The Camuni Center for Prehistoric Studies, founded in 1964, is a legally recognized, nonprofit cultural association that operates nationally and internationally on archaeological research projects and technological innovation applied to the study of rock art, with a particular focus on the Valcamonica. It collaborates with universities, research institutes, museums, and scholars in Europe and around the world. It is dedicated to training researchers, conducting and publishing studies, and preserving and promoting cultural heritage.
Role in the project: Project coordination, selection of archaeological finds, scientific supervision, development of the narrative, and planning of exhibitions for the Lombardy Region.
TECHNOLOGY PARTNERS
Fondazione Bruno Kessler (FBK) – Trento
Research initiatives of the Autonomous Province of Trento in the fields of science, technology, and the humanities.
Ruolo nel progetto: acquisizione di fotografie 3D ad altissima risoluzione (<0,1 mm) per calcoli trigonometrici pixel-per-pixel, garantendo la precisa ricostruzione tridimensionale dei dettagli.
CINECA / Visit Lab – Bologna
A nonprofit interuniversity consortium comprising 69 Italian universities, 2 ministries, and 27 public institutions. It provides IT solutions and technological infrastructure for education, training, and research.
Role in the project: processing images and video animations, preparing photographic material for projection, segmenting and isolating figures, coloring and grouping scenes to produce the projected segments.
Airpixel produces indoor and outdoor footage using FPV and DJI drones, combined with ground-based shots, ensuring perfect angles and high visual quality. From concept to post-production, the team delivers spectacular results.
Role in the project: Finalizing the immersive show by integrating visual, spatial, and audio content, ensuring the artistic and technical alignment of animations and drone footage.
PARTNERS
Sponsored by
With the support of
MEDIA PARTNER
Support Rock Art Immersive
Help us breathe new life into rock art and bring it to an international audience.
You can become part of the project by making a donation, through corporate sponsorship, or via crowdfunding.
Why partner with us?
Co-branding with high symbolic value on cultural themes
Support Rock Art Immersive on a German nonprofit platform.
Support us and receive
Donate and receive exclusive rewards: merchandise, early access to the exhibition, and unique experiences.
CCSP CENTRALINO
+39.0364.42091
info@ccsp.it
MATTEO BRAMBILLA
+39.347.779.3450
matteo.brambilla@alot.it
SILVIA AMBROSINO
+39.328.149.8943
silvia.ambrosino@alot.it
