The ancient rock art in Val Camonica is brought to life through light, sound, and digital art.
ROCK ART IMMERSIVE combines archaeology, technology, and art into a moving experience that brings history to life.
Be part of this extraordinary journey through time. Every contribution helps preserve this heritage, reinterpret it, and carry it into the future.
An immersive digital exhibition designed to highlight and promote Italy’s oldest UNESCO site. An interpretation of rock art through a multimedia narrative that combines augmented reality, 3D environments, and interactive design. A model for a sustainable experience that is accessible to all and easily replicable.
The project brings together creatives, technologists, and scholars in the field of cultural heritage from both countries, combining immersive innovation with the promotion of prehistoric art. A unique cultural project between Germany and Italy.
Kunstkraftwerk Leipzig, which opened in 2016 in a former power plant, is the first museum in Germany dedicated exclusively to digital and multimedia art. An international landmark, it combines 360° projections, interactive installations, and immersive environments. Its productions explore scientific and artistic themes using innovative techniques and offer a unique sensory experience at the intersection of art, technology, and storytelling. Today, the Kunstkraftwerk is regarded as a leading center for digital and immersive art, attracting visitors and artists from around the world.
Role in the project: General project coordination, development of the audiovisual concept, production of the immersive show, planning of international exhibitions, and communications.
The Centro Camuni di Studi Preistorici (Camuni Center for Prehistoric Studies) was founded in 1964 and is a legally recognized, nonprofit cultural association that works at the national and international levels on archaeological research projects and technological innovations in the field of rock art research, with a focus on the Valcamonica. It collaborates with universities, research institutes, museums, and scholars in Europe and around the world. Its activities include training researchers, conducting and publishing studies, and preserving and promoting cultural heritage.
Role in the project: Project coordination, selection of reliefs, academic supervision, development of the storytelling, planning of exhibitions in the Lombardy region.
Fondazione Bruno Kessler (FBK) – Trento
A research institution of the Autonomous Province of Trento in the fields of science, technology, and the humanities.
Rolle im Projekt: Erfassung von 3D-Fotografien mit sehr hoher Auflösung (<0,1 mm) für pixelgenaue trigonometrische Berechnungen, um eine präzise dreidimensionale Rekonstruktion der Details zu gewährleisten.
A nonprofit interuniversity consortium comprising 69 Italian universities, 2 ministries, and 27 public institutions. It provides IT solutions and technological infrastructure for education, training, and research.
Role in the project: Editing images and video animations, preparing photographic material for projection, segmenting and isolating characters, coloring and grouping scenes for the production of the projected segments.
Airpixel captures indoor and outdoor footage using FPV and DJI drones, which is combined with ground-level shots, ensuring perfect angles and high image quality. From concept to post-production, the team delivers spectacular results.
Role in the project: Completion of the immersive show through the integration of visual, spatial, and audio content; ensuring the artistic and technical coordination of animations and drone footage.
Help us revive this rock art and make it accessible to an international audience.
You can become part of the project by making a donation, through corporate sponsorship, or via crowdfunding.
Co-branding with high symbolic value on cultural themes.
Make a donation and receive exclusive rewards: gadgets, early access to the exhibition, and unique experiences.
CCSP CENTRALINO
+39.0364.42091
info@ccsp.it
MATTEO BRAMBILLA
+39.347.779.3450
matteo.brambilla@alot.it
SILVIA AMBROSINO
+39.328.149.8943
silvia.ambrosino@alot.it